Should you outsource your SEO services?

If you’re looking to outsource your SEO services to rank your website, there are a few things you want to be aware of.  The following is a small list of tips to help ensure that you get your money’s worth out of any SEO firm you decide to hire.

Do Your Research

Many SEO firms also offer other services that they combine into one package.  On the surface, it looks like a great deal to get your website design, hosted, and SEO services from the same place, most assuredly at a packaged and discounted cost.  Oftentimes, these firms will display your website on their own website to allow others the opportunity to see what they can do.  Sometimes they’ll even go as far as list the keywords each site is ranked for.

Best San Antonio SEO Services

It will be in your best interest to search for these sites by the keywords offered or by keywords you would associate with the website.  For instance, if the firm is a local are firm and they are showing a plumber’s site, you should check for (city name) plumbers or some iteration of that.  If the site does not appear on the first two pages, then the firm isn’t doing its job.

*** The paid ads on the top and in the right bar do not count

Link Building

There are several tools available online that can give you a glimpse at the backlinking strategy used for a particular webpage.  The most basic of which is doing a search on Google for “” (use quotes).  It won’t give you all of the backlinks, but it will give you an idea of what kinds are being used.  If you see thousands of sites, foreign sites, sites that aren’t even remotely relevant, chances are the site will enjoy high rankings only for a short time.  Google frowns upon blasting tons of links with no content and relevance.

Chances are, if you are paying for a service, you want it done right and not have to worry about being penalized and losing your ranking.


There are many services out there that claim that you can end up at the top of Google searches; however, most of them provide these results by charging you for paid ads.  Anyone can sit at the top of Google searches if they are willing to pay for it.  The downside to this is that it’s been proven that the majority of people don’t even acknowledge these ads and just skip over them anyway.

How does that work in the firm’s favor?  They charge you $2,000/month to keep your site on the top of Google listings.  Let’s say your keyword term gets about 100 searches every month and Google charges $15 per click.  If everyone who searches clicks on your ad, your firm gets charged $1,500 every month.  Chances are, however, they may only get at most 10 clicks (on a busy month).  They are in turn charged $150.  That’s a profit of $1,850 for doing nothing more than writing a small ad and walking away.

What you want to do is rank as high as possible on Google’s search pages.  Using the same numbers, you will have up to 100 sets of eyes looking at the link to your site.  The higher you rank, the more that will see you.  I don’t know about you, but when I’m in the market for a service I know little to nothing about, I certainly search Google for it and then click on the top few results to find what I may think would be my best fit.

Where does the firm rank?

If you search for the firm in Google using basic terms such as (city) SEO (ie. San Antonio SEO), you should at least hope to find them on one of the first two or three pages.  If they can’t rank their own website, why should you trust them to do the same thing for your business?

It can not be said enough – Do your research.  Don’t just sign up for a service online where you just type in your website, a few keywords, and your credit card information.  Make an appointment and talk to the person(s) who will be responsible for ranking your site.  A quick sit down with some of this information alone should allow you to weed out those that know how to help from those that claim that they will help.

Mallery Online Marketing
Mike Mallery
(210) 570-9027

Plastic Surgery Options for Your Face

What are my options for plastic surgery in regards to my face?

Depending on your needs or desires, there are several options available to repair or enhance the features of your face.  Whether you’re looking for a minor touch-up or you need surgical repairs to your face, you can find an answer to all your facial surgery needs with the proper doctor.

Below is a list of common surgeries available and what they may entail.

Rhinoplasty (Nose Job)

Before and After: RhinoplastyRhinoplasty is a surgical procedure to alter to structure, shape, size, and/or mass, of the nose.  Bone or cartilage can be added or removed to complete the change.  Other options include tissue grafting from other parts of the body or implanting synthetic materials.

Blepharosplasty (Eyelid Surgery)

San Antonio BlepharoplastyBlepharoplasty is a surgical procedure altering the appearance and/or functionality of the eyelids, upper and/or lower.  At times, blepharoplasty is required to repair damaged muscles in the eyelid which may cause problems with vision.

Blepharoplasty sometimes involves removing excess skin or fat deposits in the eyelids.  Doing so creates a tightening of the skin, thus removing fine lines and wrinkles.  The goal of this type of blepharoplasty is to create a more youthful look.

Ptosis (drooping eyelid) is an issue when the muscle in the eyelid slips back and can no longer hold the eyelid up.  Blepharoplasty can repair ptosis and restore function to the eyelid.

Check out more information on San Antonio Blepharoplasty.


Before and After: FaceliftA facelift refers to a general set of surgical procedures often designed alter the appearance of the face to give a more youthful appearance, often free from wrinkles and fine lines.

Often, the procedures are completed through the injection of either Botox of Juvederm.


Before and After: BotoxBotox is typically an injection designed to repair many muscle related problems pertaining to the face.  Most notably, it is used to smooth facial wrinkles and offer a more youthful look.



Before and After: Juvederm

Juvederm is a filler injected in to the face to soften deep folds and reduce wrinkles.  Because Juvederm is largely a hyaluronic acid (a substance often found in skin, muscles, and tendons of mammals), it is eventually absorbed by the body (usually between 6 – 9 months), it often requires repeat visits and injections to maintain the youthful look.

Updating your home

It’s that time of the year.  Between all the family gatherings, holiday hoopla, and the New Year’s shindigs, we are quickly coming upon the sometimes dreaded tax season.

Some of us see a nice pot o’ gold at the end of that rainbow in the form a nice tax return.  But what are you going to do with it?  It could end up in a savings account (not a bad idea).  It could be used to pay off some of those credit card bills from the holidays (also not a bad idea).  You could also decide to reinvest in your home.  You could renovate a room, purchase new appliances, or paint the exterior.  Where ever you live, you can be sure to find specialists in your area.  New York, Seattle, Orlando, and San Antonio home remodeling specialists are no more than a few clicks away.

If you are deciding to stay away from the professionals and instead want to tackle some do-it-yourself projects, there are just a few things you need to keep in mind.

Often in our society, we want instant gratification.  When renovating or remodeling your home, you want to take the time to learn and understand what you need to do and how to do it.  If you aren’t hiring a professional, it may cost you more down the road if you aren’t careful.

It’s great that you have this great idea for a home theater room that used to be a living room.  Before you go and gut the room, take a step back and find where you can work around without creating more work where you may just be putting things back where you ripped them out of.  Make sure you are well stocked on the supplies and materials you will need.  Definitely do not cut corners when it comes to the quality of your materials.  Poor quality may end up costing you more down the road.

Don’t start your project in the middle of a busy time.  Begin after your vacation or otherwise make sure it’s done before you leave.  What you’re pumped about creating now may not hold true after two weeks in the Bahamas.

If you are feeling overwhelmed, don’t hesitate in consulting with a professional.  Some consultants may charge you, but the peace of mind you’ll receive in knowing that the job will get done right the first time is priceless.

Above all else, be safe.  Understand your tools and how to use them.  Check your surrounding areas repeatedly for loose articles, cords that may have gotten in the way, and any other hazardous scenarios.  Use protective gloves and eye-wear.  A trip to the E.R. could spell disaster for your project.

Otherwise… have fun!  Create new memories and enjoy your living space!


I can’t stop laughing…

This video is certainly NSFW (Language)

I’ve loved watching videos by Rooster Teeth from way back when they did the “Apple gamer” mock commercial.  I even purchased the first two seasons of Red vs Blue.  Always a good time with these guys.